Tsukuru Fors of Tosai Productions is this week’s guest on Adult Site Broker Talk.
There’s a moment when you realize someone knows a market better than most people know their own families. That’s the feeling Tsukuru Fors gives off.
Tosai Productions lives at the junction of the adult industry and the expansive, sometimes opaque Asian market. It’s a bold combination, but it fits them perfectly.
They’re masters of market entry, helping Asian companies look outward and guiding Western companies inward without letting them stumble over cultural norms or bureaucracy.
But what sets them apart is execution. Strategy is the easy part; anyone can write a roadmap. Tosai sticks around for the messy middle — marketing, incorporation, partner negotiations, investor outreach, localization, PR, customer support. They’re in the mud with their clients.
Tsukuru’s 25 years span everything from retail to hospitality to publishing. It’s the kind of background that gives him an instinct for how people and systems behave under pressure. The adult industry eventually became his primary focus, and he treats it with the kind of respect most outsiders don’t.
Japan — plus Korea and Taiwan — is not a beginner-level market. People focus on Japan’s strict laws, but the deeper challenges are cultural. And those are the ones nobody warns you about.
You can follow him on X @tsukuru_agender
Bruce, the adult site broker, host of the show, and CEO of Adult Site Broker, said: “It was great to have Tsukuru on and hear about doing business in Asia. I found it very enlightening and I’m sure you will as well.”
Adult Site Broker helps people buy and sell websites in the adult space. They are known as “the ethical broker” for their business practices. You can contact them on their website at adultsitebroker.com. Bruce, the adult site broker, is a two-time nominee for XBIZ Community Figure of the Year and Adult Site Broker Talk was a 2026 AVN Award nominee for Favorite Adult Podcast.
Starting today, you can listen to Tsukuru Fors of Tosai Productions on Adult Site Broker Talk.